Electric two-wheeler sales surged in Jan 2026 as TVS topped the EV charts, followed by Bajaj, Ather and Hero Vida. Check full brand-wise data.
Electric Two-Wheeler Sales Boom in January 2026: TVS Leads, Bajaj and Ather Follow
India’s electric two-wheeler (E2W) market started 2026 on a strong note. In January 2026, the segment recorded healthy year-on-year growth, showing that EV adoption in the two-wheeler space continues to gain momentum.
What stood out this time was the strong performance of legacy manufacturers like TVS Motor Company and Bajaj Auto, while some EV-focused startups showed mixed or unstable results due to intense competition and pricing pressure.
Who Ruled Jan 2026? Top 10 Best-Selling Two-Wheeler Brands in India
TVS Motor Takes the Top Spot
TVS Motor Company emerged as the largest electric two-wheeler seller in India in January 2026.
- Sales: 34,440 units
- Year-on-Year Growth: +43.3%
- Month-on-Month Growth: +36.6%
The Hosur-based manufacturer clearly benefited from the continued popularity of its electric lineup, especially the TVS iQube range. TVS has also strengthened its position by expanding its dealership network, improving financing options, and focusing on after-sales support — all key factors for EV buyers.
Thanks to a good balance of pricing, features, and reliability, TVS managed to stay ahead in a market that is becoming more competitive every month.
Bajaj Auto Strengthens Second Position
Bajaj Auto finished January 2026 in second place, continuing its steady rise in the EV space.
- Sales: 25,520 units
- YoY Growth: +18.9%
- MoM Growth: +34.7%
The success of Bajaj’s EV strategy is largely driven by the Bajaj Chetak. Over time, Bajaj has expanded the Chetak range and recently introduced a more affordable variant, making the brand more accessible to price-sensitive buyers.
With strong brand trust and improving availability, Bajaj is slowly closing the gap with TVS.
Ather Energy Posts Impressive Growth
Among established EV startups, Ather Energy delivered one of the most impressive performances.
- Sales: 21,923 units
- YoY Growth: +67.4%
- MoM Growth: +27.5%
Ather’s growth was driven by strong demand for the 450 series and the family-friendly Ather Rizta. The brand has managed to attract both tech-savvy urban buyers and practical family users.
Ather’s focus on performance, build quality, and charging infrastructure continues to pay off in a crowded EV market.\
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Hero MotoCorp’s Vida Shows Strong Momentum
Hero MotoCorp’s electric arm, Vida, recorded a major jump in sales.
- Sales: 13,274 units
- YoY Growth: +716%
- MoM Growth: +23.4%
While the year-on-year growth looks massive, it is important to note that Vida had a low base last year. Still, the brand’s consistent improvement month after month shows growing acceptance of Hero’s electric offerings.
Hero’s strong dealership reach and brand trust are helping Vida gain traction across more cities.
Ola Electric Faces a Tough Month
In contrast to others, Ola Electric had a challenging January 2026.
- Sales: 7,512 units
- YoY Change: -69.2%
- MoM Change: -16.8%
Ola’s sharp decline suggests increasing pressure from both legacy manufacturers and newer EV players. While Ola was once the clear leader in the electric scooter market, competition, customer expectations, and operational challenges appear to have affected its recent performance.
Ampere, River and Other Brands Show Mixed Results
- Ampere sold 5,336 units, posting a solid 46.7% YoY growth.
- River Mobility recorded 2,574 units, registering a massive 321.3% YoY growth, though volumes remain relatively low.
- BGauss Auto sold 2,475 units, growing 70.6% YoY.
- E-Sprinto Green posted 2,033 units, showing strong momentum from a small base.
- PUR Energy sold 685 units, facing a 58.5% YoY decline.
Electric Two-Wheeler Sales Table – January 2026
| Manufacturer | Jan 2026 | Jan 2025 | YoY Change |
|---|---|---|---|
| TVS Motor | 34,440 | 24,027 | +43.3% |
| Bajaj Auto | 25,520 | 21,470 | +18.9% |
| Ather Energy | 21,923 | 13,097 | +67.4% |
| Hero MotoCorp (Vida) | 13,274 | 1,626 | +716% |
| Ola Electric | 7,512 | 24,413 | -69.2% |
| Ampere | 5,336 | 3,638 | +46.7% |
| River Mobility | 2,574 | 611 | +321.3% |
| BGauss Auto | 2,475 | 1,451 | +70.6% |
| E-Sprinto Green | 2,033 | 125 | — |
| PUR Energy | 685 | 1,651 | -58.5% |
What This Means for the EV Market
January 2026 clearly shows that:
- Legacy brands are gaining strength in the EV space
- Buyers are prioritising reliability, service network, and pricing
- Competition is getting tougher across all price segments
While startups like Ather and River are growing steadily, established players like TVS, Bajaj, and Hero are using their scale and trust to dominate volumes.
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Final Thoughts
The electric two-wheeler market in India is evolving fast, and January 2026 has set a positive tone for the year. TVS remains the clear leader, Bajaj is catching up, and Ather continues to impress. At the same time, Ola’s decline shows that leadership in the EV market can change quickly.
For buyers, this means more choices, better products, and stronger competition — all good signs for India’s EV future.